What is a Website?

A website is an electronic 'piece of information' that is hosted on a computer that is permanently connected to the Internet, allowing 'browsers' to view it.

A website provides information to the viewer. Produced in full colour, it can have animation on it, pictures, products, you can even buy items directly from it. There is virtually no limit to what can be displayed on a website but it is often at the expense of 'download time' (ie the more a website displays, the longer it will take to appear on a viewers screen).

From a business point of view, it provides a very strong marketing tool at a relatively low price. For example, if you run a Bed and Breakfast establishment, how do you normally attract customers? Spend money on advertising, then spend money on producing colour brochures, spend money on posting that information and so it goes on.

An alternative is to have a website built. It can show the bedrooms, dining room, lounge, views, the local area, prices, directions etc. You can change the information the same day (ie seasonal price changes), you can take credit card bookings via the site and build a database on e-mails from interested parties for future marketing. All at a fraction of the price you used to pay.

The website offers you a low cost way of marketing your business, keeping that marketing material up to date and marketing to a larger potential audience.

Why get a web site?

click here to see details and costs of websites